The future of business meetings without language barriers (thanks to AI)
More inclusive and effective communication can unlock the potential of everyone in the organisation and improve collaboration
A meeting, an unspoken comment, an idea that never makes it onto the agenda: three snippets from the same scene illustrating how language barriers can affect a company’s competitiveness. According to research carried out by DeepL in collaboration with YouGov on a sample of 1,000 Italian workers, more than one in three professionals (36 per cent, to be precise) admit to having remained silent during international meetings due to a lack of confidence in their foreign language skills. This is a widespread phenomenon that also directly affects productivity and the fulfilment of individuals, with 41 per cent of respondents acknowledging negative impacts on their day-to-day work and almost two in three workers (63 per cent) believing that difficulties in communication are an obstacle to professional growth, effectively acting as a systematic brake on human potential within organisations.
The costs arising from language barriers are difficult to quantify, and a solution to the problem may lie in artificial intelligence. In particular, 59% of Italian professionals believe they would participate more actively in international meetings if they could rely on real-time speech translation systems, whilst 46% of those already using linguistic AI solutions report an improvement in internal communication. Conversely, several obstacles to the adoption of this technology still remain, the main ones being a lack of familiarity with these tools and a lack of adequate training. The underlying issue, as the study suggests, is no longer (merely) which language to speak to do business, but how to make communication more inclusive and effective – a perspective we analysed with Jarek Kutylowski, founder and CEO of DeepL.
A third of Italian professionals remain silent during international meetings due to a lack of confidence in their language skills. Is this a question of competence, or something else?
It is not a question of ability, but of access: those who remain silent are no less creative or talented than those who speak up; they simply do not feel confident using a language that is not their own. This comes at a huge cost to organisations, which lose valuable contributions every day without even realising it. Language should never be the filter that determines who participates and who does not, and research clearly confirms this: silence stems from a lack of confidence, and this can be addressed with the right tools.
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