The Da Vittorio restaurant dossier also ends up on the table of the Ruffini family
The name of the patron of Moncler among those interestedin a share partnership
by Carlo Festa
The Ruffini family, owner of Moncler, is also among those considering a shareholding partnership with one of the most famous names in Italian catering and cuisine, namely the 3-star Michelin restaurant Da Vittorio.
For several months now, the Cerea family, shareholder of the Da Vittorio group, has in fact been looking, according to rumours, to enter into a shareholding partnership, aimed at the international development of the company and the brand. With this objective in mind, the financial advisors Imi (Intesa Sanpaolo group) and Emintad have been appointed.
The evaluation process of potential interested parties started before the summer: the Da Vittorio dossier was evaluated by large luxury groups such as the French Lvmh, but also by the Turkish multinational D.ream (Dogus restaurant entertainment and management), as well as by British private equity operators.
The reorganisation of Da Vittorio could come to a conclusion by the end of the year, if an agreement is reached. According to rumours, in recent weeks, the name of Remo Ruffini, shareholder and CEO of Moncler, who has already made investments in high-end restaurants in the past through the family holding company, has popped up among those who have been examining the dossier. In 2018, Langosteria Holding - the Italian company that owns the Milanese restaurants Langosteria, Langosteria Bistrot, and Langosteria Café Milano - in fact sold 40% to a vehicle headed by Ruffini himself.
L’obiettivo
The entry of the new financial partner in Da Vittorio is aimed at raising capital for international development, not only in restaurants, but also in bistros and hotels. The overall valuation of the group, according to some estimates circulating a few months ago, would be around EUR 300 million.


