The most widely used applications of generative artificial intelligence in the world

AI for image generation accounts for 41% of the major content creation sites, while for video generation there are three new entries: Luma, Viggle and Vidnoz, confirming the enormous hype generated by improvements in the quality of video output.

As expected, content editing for images and videos is the most common use of Ai on smartphones, accounting for 22 per cent of the ranking, making it the second largest category in the mobile rankings. Although new start-ups are emerging, many of the top apps are already established creative tools, such as Meitu (9th), SNOW (30th) and Adobe Express (35th).

And then there are the underdogs, apps that may be little known, but are gaining more and more users. Among them is the personal assistant Luzia, which debuts in 25th place. Initially launched as a chatbot based on WhatsApp, it debuted as a standalone mobile app in December 2023. The company behind the app claims to have 45 million users worldwide, mainly Spanish-speaking.

Bytedance, the parent company of TikTok, is investing heavily in Ai. This is evidenced by the six positions achieved in the rankings, with three apps debuting: the edutech platform Gauth (44th), the bot builder Coze (45th) and the Chinese-language general assistant Doubao (47th), which entered the mobile list for the first time in 26th place. Also Bytedance products are the photo and video editor Hypic (19th) and the English-language version of Doubao, the Cici assistant in 34th place. An achievement made possible by the research and development division of the Chinese giant Flow, focused precisely on generative artificial intelligence applications, which will only be active from the end of 2023.

Two new categories of Ai assistants debuted on mobile devices: looks and dating. This includes three new entries: LooksMax AI (43rd), Umax (44th) and RIZZ (49th). LooksMax and Umax analyse user photos, rate them and make 'suggestions' for becoming more attractive. Umax also generates images of what the user would look like with a maximum score. LooksMax is the same, which also analyses the user's voice. In the onboarding screens of their apps, LooksMax claims to have more than 2 million users, while Umax claims to have 1 million. RIZZ does something else entirely: it is a 'dating assistant', i.e. it acts as an assistant to improve conversations on dating apps. Basically, users can upload a screenshot of a conversation or profile and receive suggestions on what to say.

Looking through the results of the analysis, the countries and cities where generative Ai applications are used the most stand out. As chance would have it, in the United States, California is at the top with Menlo Park, Mountain View and Palo Alto, followed by Miami. In Asia, China (with Beijing and Shanghai), Hong Kong and India (with Gurugram) top the list. In Europe, London has the majority of Ai users. Surprisingly, in 2nd place in Germany is Laboe, a municipality of 5,000 inhabitants overlooking the English Channel, and Milan, in 3rd place, beating the much more populous Paris. "The Milanese have adopted Ai so quickly because they have finally found something that works longer hours than they do," says GenAi.