TIME, the concept car that gives an extra hour of time

The car of the future is no longer just for getting around, but for living better. On display at MAUTO in Turin (until 3 May 2026) is TIME, a concept car born from the collaboration between IED students and Tesla. The project imagines that, thanks to autonomous driving, the journey is no longer a wait in traffic but a free '25th hour' for the user. On the outside, the car is a block of pure, no-frills design; inside, it becomes a cosy, technological living room. It is a new way of inhabiting space on the move, where the passenger compartment is transformed into a tailor-made environment for relaxing or working.