Wine

UIV: 'No to the scrapping of vineyards'

The Italian Wine Union opposes incentives for grubbing-up. The differences with France

by Giorgio dell'Orefice

2' min read

2' min read

Firm no to the grubbing-up of vineyards financed with resources that serve the competitiveness of Italian wine. This is the position taken by the Council of the Italian Wine Union, which met today in Barolo (Cuneo). Over the past few months, first in Europe and then in Italy, the idea of rebalancing the wine market by reducing production and scrapping vineyards with an incentive to accompany the early retirement of wine growers has surfaced.

France, which is experiencing a heavy crisis, particularly in certain wine-growing areas such as Bordeaux, where a grubbing-up campaign has already been launched for a total of 9,000 hectares, 10% of the total surface area, with an allocation from the French public budget of 30 million euros

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It is true,' they explained to the Italian Wine Union, 'that there is an imbalance between supply and demand, but there are other measures that could be taken to rebalance the market without affecting an asset that has been cultivated for decades. "The CEuropean Commission," announced the President of UIV, Lamberto Frescobaldi, "has set the first meeting of the High Level Group on the future of the Wine CMO for next September. UIV will be firmly opposed to the diversion of strategic funds, such as those for restructuring and promotion, but there will be maximum collaboration in considering other hypotheses to rationalise the production potential of the Italian vineyard".

The idea of 'deferred restructuring' is gaining ground in Europe. France has started to adopt it but it has also been proposed by some Italian agricultural organisations. According to UIV, it is more an invitation to (financed) abandonment than a restructuring operation: those who have access to Pns funds will have up to 6 years to replant, and if they decide not to do so they will in any case collect 50%.

In Italy - unlike France - they are even considering extending the time span to eight years or eliminating the term directly.

'The focus of the new CMO that will be discussed in the new EU legislature,' commented the secretary general of the Italian Wine Union, Paolo Castelletti, 'must continue to be entrepreneurial and not welfarist, as happened in the last - useless - round of explanting (in the early 2000s) and cost the EU over 3 billion euro. We need investments in vineyards, technology and promotion, but above all a strategic development plan, which in Italy still does not exist. We are thinking of a greater push for green investments, new measures to be activated in favour of - for example - innovation, market analysis, and the promotion of wine tourism. As for overproduction,' Castelletti concludes, 'we must think about reducing yields, uncontrolled reclassifications, and intelligent management of new authorisations that rewards those who are really on the market, young people and specialised agriculture.

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