Corporate Management

A history of procurement and the challenges for today

The evolution of work organisation and technology has transformed the company over time and with it the functions responsible for its management. Procurement is among those that have changed most

by Giovanni Atti*.

4' min read

4' min read

The evolution of work organisation and technology, which has sometimes risen to the status of an industrial revolution, has over time transformed the enterprise and with it the functions in charge of its management. The procurement is among those that have changed the most. From a simple service unit subservient to production in the 1960s, it has now become a strategic function both in terms of the percentage of business costs it manages and the contribution to innovation and business competitiveness it can make. On a global scale, its evolution can be summarised in the following macro-phases.

The Beginnings: 1850-1900

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The global economic system is characterised by a clear predominance of agriculture over industry. Most companies do not have a structured purchasing department, i.e. dedicated people who methodically purchase what is needed. Everyone buys everything, mostly from local and well-known companies. Maverick buying, understood as a process without procurement rules and strategies, is the generalised modus operandi. The first book entirely dedicated to procurement dates back to 1887: The handling of railway supplies, their purchase and disposition. In it, the 'materials man' is spoken of, emphasising the importance of his technical knowledge and highlighting the function's contribution to business profitability.

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The development of its fundamentals: 1900-1946

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Procurement began to appear in the organisation charts of European companies. In the USA, its diffusion is much more widespread, suffice it to say that in 1933 nine universities were delivering courses on Procurement. The purchasing process does not yet have a generalised standard configuration and up to 1920 more than 50 per cent of purchase requests are without a technical specification or equivalent document. With the scientific organisation of work comes mass production, the standardisation of materials and the systematic management of every business activity, including purchasing. Procurement becomes to all intents and purposes a function, albeit not a primary one.

Reconstruction and Stabilisation of the Economic System: 1947-1960

The whole world, and Europe in particular, is going through the stages of development and reconstruction. There is a need for everything and the products marketed satisfy basic needs. Except in rare cases, there is no competition and what is produced is sold without the need for special commercial policies. The production manager is the deus ex machina. The more it produces, the more it sells. Companies are almost self-sufficient, components and final products are made entirely in-house. Purchases are subordinate to production, they are not broken down by commodity group or specialisation and their incidence on product cost varies from 12% to 20%. Ford set up the 'Commodity Research Department', now called purchasing marketing, and the 'Purchasing Analysis Department' to support buyers in analysing the cost drivers of direct materials.

Internationalisation of Procurement: 1960-1985

This period saw the explosion of technologies and the emergence of specialised markets. For some components of their finished products, companies lack the necessary know-how and have to turn to the market and often to foreign suppliers. This is the first phase of the internationalisation of procurement. The culture and skills of the buyer change. In addition to knowledge of English, it is necessary to be familiar with exchange rates and their fluctuations, the abc of contract law and price trends in the major markets. In American companies, buyers who buy locally are joined by buyers experienced in international purchasing. From the 1970s, the practice of tactical decentralisation of non-core processes spread and, in the 1980s, thanks to Reagan's and Thatcher's liberalist drive, the globalisation of trade and the international restructuring of production, i.e. the outsourcing of entire production processes to low labour cost countries, began. All this raised the incidence of purchases on the cost produced to 45%-55%.

Diffusion of strategic sourcing, i.e. supply management and category management: 1986-2017

In many cases, buying no longer means managing simple business transactions, but processes that govern buyer-supplier integration to maximise the efficiency and competitiveness of the supply relationship (supply management). This is the value-added management of critical and complex supplies aimed at continuous improvement, integration of buyer-supplier know-how, innovation and reduction of delivery times. In 2005, category management began to spread, a strategic sourcing model that for high-volume continuous supplies involves the implementation of activities aimed at reducing their cost drivers and optimising their technical-quality requirements. The senior buyer becomes category manager of certain commodity groups and coordinates the implementation of commodity plans managed by cross-functional teams. The logic of category management is based on the assumption that every product and process can be optimised and that the best solution is the result of continuous incremental improvements. The procurement of large companies is thus split into strategic sourcing, managed by category specialists, and operational sourcing for the management of repetitive purchases. In parallel with this, companies are increasingly focusing on their core business, outsourcing non-core services and processes. The incidence of purchasing on product cost often reaches 70%.

Digitalisation of processes and the supply chain, supported by Artificial Intelligence: 2018-2035

The spread of enabling technologies of Industry 4.0 is leading medium-sized companies to automate their purchasing processes and equip themselves with digital platforms to connect in real time with key suppliers. By doing so, the follow-up of supplies and the exchange of technical and commercial information becomes immediate and widespread. Delivery orders or production call-offs, issued against framework contracts, are delivered directly to suppliers, with enormous time gains. In the not-too-distant future, many activities supporting the purchasing processes, such as risk management, the preparatory phases of purchase marketing and supplier qualification, the preparation of meeting minutes and the reading of unstructured documents, will be carried out by artificial intelligence applications and data-supported decisions will become the rule. In about ten years' time, procurement managers will also have a virtual assistant to support them in many of their activities. It is to be hoped that process automation will also spread quickly to small and medium-sized companies.

The return of geopolitics

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The US-China decoupling for high-tech supplies, the latent return to protectionist forms by many countries and the strengthening of the BRICS grouping, which intends to break free from dollar dominance and build an alternative economic, trade and financial order to that of the West, marks the return of geopolitics and the division of the global economic system into blocs. All this creates import-export constraints and forces buyers to reposition their supply chains in countries open to trade, while also keeping geopolitical risk in check.

Past President of ADACI and member of the Board of the International Federation of Purchasing and Supply Management.

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