Amd unveils new AI chips and challenges Nvidia

It is widely regarded as the most credible outsider to Nvidia. And now, AMD is trying to confirm this position by unveiling the new artificial intelligence processors that will characterise its development plans for the next two years.

At the Computex technology fair in Taipei, AMD CEO Lisa Su presented the MI325X, which will be available in Q4 2024. And this seems to be the real rival to Nvidia's new processors, in the thriving AI chip market.

As witnessed by the rallies on Wall Street, the race to develop generative artificial intelligence programmes has led to a strong demand for advanced chips used in data centres to support these complex applications.

AMD, headquartered in Santa Clara, California, is vying to compete with Nvidia, which currently dominates the AI semiconductor market and holds around 80 per cent of it. A daunting task, because Jensen Huang's company anticipated everyone with its now famous H100, a processor that made Nvidia's fortunes because - in a market with no competitors - it was the only one immediately available for ChatGPT's sophisticated calculations and Google's AI.

Now the market is trying to change, with competitors stepping in. AMD also unveiled an upcoming chip series entitled MI350, which is expected to be available in 2025 and will be based on a new chip architecture.