BYD: exclusive offers anticipate state incentives for car purchase
Electric and plug-in models on offer for both private and business customers
by Danilo Loda
2' min read
2' min read
Italy is waiting for state incentives to buy new cars, meanwhile the market is in turmoil and waiting. There is much confusion in a practice that should help Italian motorists choose a model suitable for more sustainable mobility. In reality, a procedure that should be simple turns out to be particularly complex. Between the ISE to be respected, compulsory residence in certain places and incentives that run out in a few, there is one car manufacturer that has decided to come to the aid of all, but really all, motorists who are planning to change cars. This is the Chinese that BYD has chosen to offer an alternative solution available to everyone. With a name that leaves little to the imagination, the 'CASI-NO State Incentives' initiative, valid until 30 September. eliminates constraints and expectations, offering up to 10,000 euros of immediate discount on BYD-branded electric and plug-in hybrid models. The only requirement is the scrapping of a vehicle up to Euro 5.
To obtain the discounts offered by BYD all you have to do is go to an official dealer and choose a new car and scrap the polluting one.
BYD with this initiative really aims to encourage the transition to low-emission mobility, without turning it into a frustrating obstacle course that often does not lead to a result. And to let everyone know about its business proposal, BYD has launched an advertising campaign with a direct (and provocative) tone. In no uncertain terms, the problems of state incentives are emphasised and a concrete alternative, accessible to all, is proposed.
The promotion is valid throughout the official BYD network in Italy and is aimed at both private individuals and sole proprietors. Clearly, those who do not have access to state incentives in addition to the discounts are also entitled to them.
To get an idea, the highest bonus, i.e. up to EUR 10,000 is offered for the purchase of a BYD SEAL U DM-i It goes up to EUR 9,600 for those who choose a BYD ATTO 3, while the discount applied to the purchase of a BYD Sealion 7 is EUR 8,600. Other models that can be purchased with the bonus are the BYD SEAL U EV (up to 7,600 euros), the BYD SEAL (up to 7,500 euros), the BYD Dolphin (up to 6,500 euros) and the small BYD Atto 2 (up to 5,400 euros). All the various bonuses applied depending on the equipment chosen for each model are available at Byd.com/en.
