Car registrations in Italy down 10.7% in September. Stellantis collapses: -33%.
Since the beginning of the year the result remains positive by 2.1% but with a gap of 18% on 2019 - Stellantis loses 33% of volumes in the month
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The Italian car market turned negative and registered a 10.7% drop in registrations in September compared to a year ago, despite the incentives still in place. The final balance for the first nine months of 2024, points out Centro Studi Promotor, closes at one million 202,122 registrations, with a modest growth of 2.1%. The gap compared to 2019, the pre-pandemic phase, is 18.1%.
2024 should close with 1.6 million registrations, this is the forecast of Centro Studi Promotor, "a level decidedly far from the pre-crisis situation". And there is no comfort in the fact, points out Centro Studi chairman Gian Primo Quagliano, "that the situation in the European Union does not differ much from that in Italy".
The monthly economic survey carried out by Centro Studi Promotor at the end of September on a representative sample of dealers reveals that in September, 75% of dealers rate the level of order intake as low, and that the opposite situation is emerging compared to a couple of years ago, with 42% of dealers reporting high levels of unsold new car stocks.
Among the main brands, Fiat lost more than 40% in volumes in the month - -33% at Group level, at 29,375, compared to 44,429 in September 2023 (in August, the drop was 32.4%) - and 9% in registrations from January to September, holding up better Volkswagen, which reduced its losses to 4% since the start of the year, while the registrations of Renault, BMW, Dacia, Skoda and Volvo were in positive territory. Tesla doubled its sales in the month, growing by 9% since the beginning of the year, while the Chinese brand MG grew by 41%, consolidating, like Tesla, a market share of two and a half points.
In 2019 there were 39 million 545,000 cars circulating in Italy, by 2023 the circulating car fleet will have risen to 40 million 905,000, an increase that will result in an ageing of the models in circulation. "It is quite clear," Quagliano argues, "that the situation of the market and the car industry in the European Union requires commitment at the highest institutional level and that the car crisis must be tackled without prejudice and with the necessary realism and courage.
