Digital Economy

ChatGPT slows down, Gemini and Grok accelerate. LLM market grows but Sam Altman is no longer alone

Apptopia's data snapshot a booming but less concentrated artificial intelligence market. OpenAI remains in front, but loses ground while Google and xAI gain users.

by L.Tre.

 Sam Altman .  REUTERS/Shelby Tauber

2' min read

Translated by AI
Versione italiana

2' min read

Translated by AI
Versione italiana

ChatGPT loses ground. Now the numbers say so, too. New data published by Big Technology, based on findings by Apptopia, a data analysis company specialising in the app market, tell of a rapidly growing but increasingly crowded generative artificial intelligence market. In the US, on mobile, OpenAI with ChatGPT has gone from a 69% share of daily users to 45% in twelve months. It is still first. But it is no longer alone. What this means is that OpenAI's lead is shortening. Not collapsing, but thinning. This is due to the new versions of Gemini (Goole) and Claude (Anthropic), which are performing well not only in benchmarks. And from the surprising exploit of Grok.

In the same period, Google with Gemini rose from 14% to 25%. xAI, with Grok, rose from 1.6% to over 15%. The key figure, however, is another: the overall market for conversational AI apps grew by 152% in one year. It is not a pie that divides. It is a rising pie.

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On the web, the story is similar. ChatGPT increases volumes, from 3.8 to 5.7 billion monthly visits. Gemini, however, accelerates much more: from 267 million to around 2 billion. The gap remains, but the speed of the pursuer is greater. In economics, this is always a signal to be taken seriously.

This is where technology comes in. And above all, the distinction that really matters today: generative artificial intelligence versus agent AI.

Generative AI is the engine we have come to know over the last two years. It works like a hyper-fast typographical machine. You enter a request, you get a text, an image, a line of code. It is brilliant, creative, impressive. But it remains responsive. It responds. It does not act. It is a brain without arms.

AI agents are something else. They are systems that receive a goal and move to achieve it. They plan, choose tools, perform actions, check results. They use generative AI to talk and reason, but then they do the dirty work: they book, compile, search, interact with other software. If the generative AI is a journalist writing a piece, the AI agent is an editor-in-chief who assigns the work, coordinates the sources and sends the article to press.

This difference explains why the competition is shifting. OpenAI's advantage comes with the language model. But the next round is not just about the quality of answers. It is played on integration in systems, access to data, the ability to turn AI into a digital colleague working alone.

Google has an advantage here. It has the ecosystem. The search engines, the mail, the documents, the cloud. xAI plays the integration card with the social platform. OpenAI remains strong, but has to defend the field as the game changes.

It is the classic dynamic of technology platforms. The first one wins the attention race. The later bets on infrastructure. Generative AI has opened up the market. AI agents will decide who will control it.

The game is not over. But it is no longer a lone breakaway. It has become a group race.

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  • Luca Tremolada

    Luca TremoladaGiornalista

    Luogo: Milano via Monte Rosa 91

    Lingue parlate: Inglese, Francese

    Argomenti: Tecnologia, scienza, finanza, startup, dati

    Premi: Premio Gabriele Lanfredini sull’informazione; Premio giornalistico State Street, categoria "Innovation"; DStars 2019, categoria journalism

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