Audiovisual

Film Impresa Award 2026: the prizes were awarded. Awards to Castellitto, Pif and Tornatore

The event celebrated the best corporate audiovisual productions, emphasising the importance of film storytelling in enhancing innovation and corporate culture.

by Andrea Marini

Da sinistra, il presidente di Premio Film Impresa Giampaolo Letta, Sergio Castellitto, presidente della giuria del Premio Film Impresa 2026, Nonica Mucarelli, assessora alle Attività produttive del Comune di Roma, e il direttore Artistico di Premio Film Impresa Mario Sesti

6' min read

Translated by AI
Versione italiana

6' min read

Translated by AI
Versione italiana

The fourth edition of the Premio Film Impresa (Enterprise Film Award) ended today at the Cinema Quattro Fontane in Rome. The initiative, conceived and realised by Unindustria in collaboration with the Ministry of Enterprise and Made in Italy, Invitalia, Confindustria and Circuito Cinema, brought together companies, institutions, authors and audiovisual professionals over three days to award prizes for the best video productions by companies (from short films to documentaries created by companies to communicate their values to suppliers, customers, employees and collaborators).

Uni.verso PFI award 2026

Lidia Cudemo, President of the Publishing, Information and Audiovisual Section of Unindustria and project leader of UNI.verso PFI, talked about the experience of the meeting and networking platform between companies and audiovisuals during the first day of the Award. During this moment, the UNI.verso PFI 2026 Prize was awarded to ANAS S.p.A. - FS Group for the film Quando sei alla guida tutto può aspettare directed by YouNuts! and produced by Maestro Production. The award was presented by Lidia Cudemo together with Lorenzo Galanti, Director General of ICE - Italian Trade Agency, to ANAS CEO Claudio Andrea Gemme.

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Edison Ermanno Olmi Prize 2026

The evening continued with the awarding of the 2026 Edison Ermanno Olmi Prize to Pif. After the screening of a video essay dedicated to his work, Pif dialogued with Mario Sesti in a discussion on the themes of the narration of reality and civil commitment in audiovisual language. The award was presented by Elisabetta Olmi, film producer, and Simone Nisi, executive vice president Institutional Affairs, Regulatory and Climate Change Edison.

Special Lifetime Achievement Award to Sergio Castellitto

The central moment of the evening was the presentation of the Special Lifetime Achievement Award to Sergio Castellitto, preceded by a video essay dedicated to his career. On stage Castellitto talked with Giampaolo Letta and Mario Sesti, retracing some of the most significant moments of his artistic experience between interpreting and directing. The award was presented by Monica Lucarelli, Councillor for Productive Activities, Equal Opportunities and Investment Attraction of Roma Capitale.

The Jury

During the ceremony, the entire jury of the fourth edition of the Premio Film Impresa, chaired by actor and director Sergio Castellitto and composed of Giuseppe Biazzo, President of Unindustria; Leopoldo Destro, Delegate of the President of Confindustria for the Technical Group 'Tourism and Culture Industry', was also mentioned; Antonella Sabrina Florio, President of Anima for Social in Enterprise Values; Gian Rodolfo Bertoli, entrepreneur and President of Unindustria's Health and Safety at Work Award; actor Lino Guanciale; film producer Elisabetta Olmi; director and screenwriter Ludovica Rampoldi and director Sarah Narducci, winner of the Film Impresa Award at the 23rd edition of the Alice nella Città Festival. Prizes were then awarded to the winning works of the competition.

Narrative Area

The Best Enterprise Film Award - Narrative Area by Umana was awarded to Il viaggio è appena iniziato by Riccardo Calamandrei, produced by the Cooperativa Trasporti of Riolo Terme. The award was presented by Maria Raffaella Caprioglio, president of Umana. The Special Mention Human Narrative Area was awarded to Hidden Points by Beatrice Baldacci, a Giffoni Innovation Hub and Anemone Film production.

Documentary Area

 The Best Enterprise Film Award - Documentary Area curated by UniCredit was given to Storia di una leggenda. Pininfarina by Flavia Triggiani and Marina Loi, produced by Flair Media Production and Rai Documentari for Pininfarina. The award was presented by Luca Rosati - Head of Territorial Development Centro Italia UniCredit.

Area Innovation, Image & Sound

 The Best Enterprise Film Award - Area Innovation, Image & Sound by Almaviva Group has been assigned to L'archivio del domani by Giulio Pipitone, produced by the Lombardy branch of the Experimental Centre of Cinematography for Fondazione EOS. The award was presented by Alberto Tripi, President of Almaviva.

Best Original Music and Song

Among the novelties of the fourth edition was the introduction of the Film Impresa Award for the best original music, promoted by Caterina Caselli and Sugar Publishing, awarded to Raffaele Petrucci for the soundtrack of the film Pane Amore e Libertà by Rovero Impiglia and Giacomo Cagnetti, produced by Guasco for Magazzini Gabrielli. The award was presented by Elisabetta Biganzoli, Managing Director of Sugar Publishing. The Special Mention for the best original Sugar Publishing song was also awarded to Enel for the song Eroi performed by Fiorella Mannoia and featured in the Enel production. The Energy of Emotions.

Special Mention of the Competent Plate

During the evening, the Special Mention of the Competent Audience was then awarded to 'Il ritmo della mezzaluna' by Mirko Rodio produced by the Lombardy branch of the Experimental Centre of Cinematography for SITE - Società italiana talassemie ed emoglobinopatie.

Alice in the City Film Award

Another novelty of this edition is the Alice nella Città Film Impresa Prize, which was awarded to COSPLAI by Anna Coccoli, produced by Anica Academy ETS in collaboration with Anomalia Media and Steti Produzioni. The award was presented by the artistic directors of Alice nella Città Fabia Bettini and Gianluca Giannelli.

Unindustria Special Film Enterprise Award

Among the most eagerly awaited moments of the evening was the presentation of the Unindustria Special Film Impresa Award to the Maison Hermès for the Grand Tour of the Frescoes project and the film Reviving Saint Benedict's Frescoes in Naples | Hermès Footsteps Across The World, directed by Frédéric Laffont. After the screening of the film, the director Frédéric Laffont and Francesca di Carrobio, member of the Board of Directors and Head of Strategic Affairs and Relations of the Hermès Group, talked with Giampaolo Letta and Mario Sesti. The award was presented by Unindustria President Giuseppe Biazzo.

Special Prize for Creativity

During the evening, the Special Prize for Creativity was awarded to the director Giuseppe Tornatore for the docufilm Brunello, the gentle visionary. After the screening of the film's trailer, Tornatore talked with Mario Sesti, before the award was presented by Lazio Region President Francesco Rocca. Finally, the Film Impresa Award for Made in Italy was presented to Brunello Cucinelli.

The patronage and partners

The fourth edition has obtained the patronage of the Lazio Region, Roma Capitale, ANFIR, ANICA, UNA and the collaboration of the Ministry of Enterprise and Made in Italy, Invitalia, Confindustria and Circuito Cinema. Premio Film Impresa is flanked by its golden partners: Almaviva Group, Edison, Umana, UniCredit. Event partners are Gruppo FS and Lavazza Group. Technical sponsors are Spencer & Lewis, D-Hub Studios, Ega, Tecnoconference Europe, Slamp, Tmb. Media partners are Il Messaggero, Prima Comunicazione and Adnkronos.

Biazzo: Audiovisual narrates the excellence of the production system

"This year more than 200 applications arrived from all over Italia, 32 of which from Lazio alone, with a considerable growth compared to the first year: these are figures that give a sense of how the Premio Film Impresa is increasingly welcomed by the entire Italian entrepreneurial system," said Giuseppe Biazzo, president of Unindustria. "The films in the competition," he added, "represent all production sectors, from manufacturing to advanced services, and are made by small, medium and large companies and multinationals, demonstrating the ability of audiovisuals to tell the story of excellence, work and innovation of the entire national production system."

Right: culture the engine of the economy

"The Film Impresa Award every year reminds us that culture is one of the strategic engines of our economy. Companies that choose to tell their story through cinema help to make their vision known, which often fails to emerge, and to strengthen the idea of the company not only as a productive entity, but also as a cultural and social actor," said Leopoldo Destro, delegate of the Confindustria president for Transport, Logistics and Tourism Industry.

Audiovisual and Business Dialogue

"The corporate film is not a commercial and it is not simple corporate communication: it is a story, often surprising, that allows us to enter the life of companies and discover the people, the stories and the values that animate them. This fourth edition of the Premio Film Impresa also showed how much this language is growing and how strong the dialogue between the world of audiovisuals and that of industry is today,' said Premio Film Impresa President Giampaolo Letta. "This fourth edition is perhaps the first in which we had the clear sensation that Premio Film Impresa has become a real point of reference for those who make business films: many authors participated precisely with the desire to see their works selected and presented at our event," stated Premio Film Impresa Artistic DirectorMario Sesti.

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