For Amazon Italy 10 billion in revenue and 19,000 employees
Record numbers: 20 billion invested since 2010. Country manager Marseglia: 'Strategic country, positive impact of our group on the territories'.
by Luca Orlando
3' min read
3' min read
Twenty thousand euros every minute. Day and night indifferently, seven days a week, including holidays. This is the pace of Amazon's revenues in Italy, which in 2023 surpassed its own previous record, reaching (in over 500,000 minutes spread over the course of a year) ten billion euros in sales.
Progress of 6% compared to 2022, however, is in addition to the conspicuous leaps forward made in recent years, particularly since the Covid period. If, in fact, in 2019 the global e-commerce giant's sales in our country stood at 4.5 billion, in the year of the lockdown and the boom in online shopping Amazon jumped to 7.25 billion, a figure that rose again, as we can see, in the following three years.
Employed record
."Acceleration linked to a change in purchasing habits during the pandemic," explains country manager for Italy and Spain Mariangela Marseglia, "which, however, has been consolidated thanks to our investments, a commitment of almost 15 years in logistical structures and in the continuous improvement of the service: from the click to the delivery of the goods in Prime mode now takes 1-2 days, when we started it was 3 or 4.
This is the culmination of a robust financial commitment, quantified at EUR 20 billion from 2010 to date (four billion in 2023 alone), taking into account both the logistical and technological facilities built and the salaries paid over time, for a workforce that will reach 19,000 by the end of the year, again a new record.
'In general, Italy is an important market that is giving great satisfaction,' explains the manager, 'and although the economic moment is complex we are now in line with last year's numbers, the drop in inflation is helping to sustain purchases, and our investments in parallel continue.
