Green hydrogen, why costs are not falling and demand is lacking
More and more projects around the world are being cancelled, even one of the Europe Hydrogen Bank's grant winners is giving up. Barely 12% of the world's proposed plants have secured buyers and there are still regulatory uncertainties, so investing is a risk
4' min read
4' min read
Costs are too high, not falling as hoped, rules are still uncertain, but above all there is a lack of demand. And without purchase commitments, investment becomes a gamble. Hydrogen fever is again on the wane, and the thermometer is the multiplication of announcements about postponed or cancelled projects, even among those supported by public money.
This is not the first time this has happened. The energy vector has already been the protagonist of phases of enthusiasm in the past, which then fizzled out when aspirations clashed with reality, which requires managing complex aspects on the economic, technological and safety fronts. But yet another setback today comes in a peculiar context, in which hydrogen - particularly green hydrogen, produced from renewable sources - has become by political choice a pillar of decarbonisation strategies in Europe, the United States and many other countries. At this time, however, there are also clear signs of a slowdown in the adoption of other 'green' technologies, from electric cars to heat pumps, which are considered crucial for climate neutrality.
Renunciations of hydrogen investments are now the order of the day and also involve leading energy companies. Among the most recent announcements are those of Danish wind energy specialist Ørsted and German utility Uniper, both of which have withdrawn plans to produce hydrogen and synthetic fuels in Scandinavia.
Norwegian electrolyser bigwig Nel has announced the loss of a 1 GW maxi order due to the cancellation of the Mississippi Clean Hydrogen Hub project, the most ambitious in the USA, by Hy Stor Energy. For French competitor McPhy, a 24 MW order in Central Europe, which had been promised by an unidentified customer, has instead vanished: the reason is the 'unexpected last-minute withdrawal of the offtaker who was supposed to buy green hydrogen'.
On the other side of the world, in Australia, Origin Energy has meanwhile backed out of investing in the Hunter Valley Hydrogen Hub, stating that it is too risky to commit to capital-intensive projects in a market that is still immature and fraught with uncertainty.


