Il Sole 24 ORE Group

IlSole24OreTV kicks off the new season on channel 63

Covering business and markets, as well as geopolitics, travel, the automotive sector and major international documentaries

4' min read

Translated by AI
Versione italiana

4' min read

Translated by AI
Versione italiana

The new season of IlSole24OreTV is now underway on channel 63 of digital terrestrial television. Since yesterday, the Il Sole 24 Ore Group’s TV channel has launched its autumn schedule, which balances the two core elements of its concept: ‘News and Passions’. Economic, financial, political and international news will be complemented by content dedicated to culture, travel, design, motoring, history and major documentaries. All this forms part of an effort to strengthen the channel’s role within the Group’s editorial ecosystem, aiming to broaden its audience by drawing on the expertise of the various editorial teams and bringing it to the small screen through a variety of styles and formats.

Daily news coverage is primarily provided by the regional news bulletins and programmes on Radio 24, and is further enhanced by ‘Il Punto’, a new live programme broadcast from the editorial offices of *Il Sole 24 Ore*, airing Monday to Friday at 12 noon. The programme will follow the development of the day’s main news stories, with in-depth analysis of economic and financial issues and a look at market trends, alongside journalists and presenters from the Radiocor agency. The programme will also feature regular segments dedicated to the Group’s various news areas: ‘Plus’ for personal finance, ‘I Conti in Tasca’ for consumer affairs, ‘Economia reale’ for business, ‘Focus’ for tax matters and ‘Macro’ for international affairs.

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The news day will feature a second key programme at 8.45 pm with ‘Il Punto Sera’, dedicated to the day’s top story, presented and analysed alongside the Group’s journalists, experts and key figures from the world of economics and politics. It is the evening component of a programme line-up that continues to focus on the economy and markets – including through ‘Radiocor – Oltre i Mercati’ – whilst at the same time broadening its scope.

The schedule thus features the geopolitical focus of ‘Confini’ and the world of start-ups with ‘Stories di successo’ (broadcast on Wednesdays at 10.15 pm), whilst art, culture, fashion and lifestyle are covered in ‘HTSI Collection’ and ‘Almanacco di Bellezza Reloaded – News from the Past’, featuring a selection of the best episodes from previous series dedicated to anniversaries and events in the worlds of culture, history and beauty. The schedule also includes programmes dedicated to health and work, the automotive sector with ‘Quattroruote al Sole’, the nautical sector with ‘Yacht Design’ and golf with ‘GolfTV’.

One of the most significant changes concerns prime time. IlSole24OreTV is now featuring major international documentaries focusing on contemporary history, key figures of the 20th century and world culture. Among the titles announced are ‘JFK – The Private President’ and ‘Diana’s Decades’. Travel, nature and exploration are also featured in the schedule with ‘World’s Most Beautiful Landscapes’, which showcases some of the planet’s most spectacular landscapes, and ‘Taste the Road’, a journey through Italia via its traditions, landscapes, cultures and local flavours.

The expansion of content coincides with the channel’s launch on digital terrestrial channel 63, which gives the Il Sole 24 Ore Group’s broadcaster greater accessibility and recognition within the national television landscape. The channel, however, is not limited to digital terrestrial broadcasting. Distribution extends to streaming, Connected TV and FAST platforms, broadening its ability to reach audiences across all viewing channels. Television thus becomes part of a system that integrates the newspaper, digital platforms, the press agency, radio and events, ensuring that content and viewing methods naturally complement one another.

“With IlSole24OreTV,” says Federico Silvestri, Chief Executive of the Il Sole 24 ORE Group, “we are bringing to television one of the most distinctive features of the Il Sole 24 ORE Group: the ability to interpret the present through a variety of expert perspectives and viewpoints. On channel 63, economics, finance, politics and geopolitics engage with culture, art, design, travel and mobility, in an editorial offering that combines authority with curiosity. It is a television service that broadens the way in which the Group interprets and narrates reality, reaching out to an ever-wider audience without compromising on its hallmark of quality and credibility. IlSole24OreTV is thus a strategic component of our integrated multimedia ecosystem, and Channel 63 serves as a new gateway to the Group’s expertise, stories and passions, confirming our ability to innovate in terms of content and platforms whilst remaining true to the values that have always set us apart.”

The launch of the new programme schedule will be accompanied by a major integrated communications campaign, designed to coincide with the launch of the autumn season and to continue over the following months. The campaign kicks off with a special initiative – a full-page advert in today’s edition of *Il Sole 24 Ore* – and will continue throughout the season with a major multimedia programme across the Group’s own channels and external media: television and radio adverts, billboards, print media, digital and social media will all help to showcase the channel’s identity and the breadth of its editorial offering, with the aim of boosting its profile and brand recognition and consolidating Channel 63’s positioning as the new television home for news and the passions brought to you by the Il Sole 24 ORE Group.

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