Automotive

Musk plays with fire, robotaxis postponed and thud on Wall Street

Tesla shares fell 8.4 per cent, ending 11 consecutive sessions of gains that had sent the stock up 44 per cent. UBS downgrades

Il ceo di Tesla, Elon Musk. (REUTERS/Aly Song)

3' min read

3' min read

For a long time Elon Musk has been playing catch-up with autonomous driving. Five years ago, the CEO of Tesla announced that autonomous driving would arrive soon and robotaxis in 2020. Autonomous driving is not yet with us, although the software package of assisted driving capabilities known as Full Self-Driving has progressed and is about to debut in China, thanks in part to a agreement to use Baidu's maps At the same time, the US Department of Justice is investigating whether Tesla misled consumers and investors about the capabilities of its so-called autonomous driving. And that is not the only open file.

As for the robotaxis, they had been announced on 5 April - the presentation was scheduled for 8 August - when, according to an indiscretion by the Reuters agency, the car manufacturer with the largest capitalisation decided to abandon the project of the Model 2, the cheap Tesla, so to speak: price around 25 thousand dollars, designed for the mass market and to give a boost to sales targets, which were lowered, in the absence of new models. Musk had called Reuters journalists liars and pulled the robotaxi idea out of his hat.

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Now the mystery deepens. Tesla has postponed the launch of the robotaxi by about two months, to October, as the design team has reportedly been asked to rework some elements of the car. No comment from Austin. Tesla's shares, which has made its reputation as a tech company rather than a car company one of its strengths in the markets, fell nearly 8 per cent following the news, ending 11 consecutive sessions of gains that had lifted the stock 44 per cent to the $250 area and the market cap to nearly $800 billion. The share price recovery was also accelerated by the confirmation of the mega-multi-billion dollar remuneration package that shareholders had confirmed at the annual shareholders' meeting in mid-June. This was a crucial confirmation, given that the CEO had made it clear that he was determined to give up Tesla by taking the artificial intelligence projects with him if he was not guaranteed the package and thus a decidedly stronger grip on the shareholder base and greater freedom of initiative.

"Tesla has been playing this game for almost a decade by promising 'next year, next year'. And I have seen no indication that Tesla is on track for a meaningful implementation of the kind of automated driving system it has consistently promised," commented Bryant Walker Smith, a professor at the University of South Carolina and an expert on autonomous vehicle regulations.

Apart from announcing the unveiling date, Musk has so far provided few details about the robotaxi. He has only said that some vehicles will be owned and operated by Tesla, while others will be privately owned but rented on Tesla's network.

Analysts and industry experts have argued that the race to develop autonomous driving systems and robotaxis will be arduous and will take years, as the technology will face engineering and regulatory hurdles. However, some investors argue that they are not overly concerned. "Honestly, it seemed like a quick fix, so I'm not at all surprised by the delay. Two months doesn't change the picture,' said Jamie Meyers, senior analyst at Laffer Tengler Investments, which holds positions in Tesla.

Not so for the analysts of UBS, who downgraded Tesla on Friday 12 July over fears that the US carmaker's shares had risen 'too much too soon' on the back of enthusiasm for its plans to develop artificial intelligence. The rating went from neutral to sell. The 12-month target price on the stock was raised from $147 to $197, implying an 18% drop from Thursday's close.

Musk is betting on artificial intelligence, autonomous driving software, robotaxis and a humanoid robot called Optimus to combat the slowdown in sales of electric vehicles, which generate more than 80 per cent of Tesla's quarterly revenue.

During the Q1 results conference, Tesla stated that it will introduce 'new models' by early 2025 using current platforms and production lines. Above all, ambitious visions were set out to diversify Tesla's business into AI, humanoid robots and the management of a fleet of millions of autonomous vehicles, all based on software and hardware products that Tesla has not yet fully developed. A gamble? We will have to wait until October, at this point, to begin to understand.

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