Prosiebensat, net profit 2025 down on revenues of 3.675 billion (-6%)
The German group controlled by MediaForEurope reported an adjusted net profit of EUR 209m (EUR 229m a year ago)
by Mo.D.
Turnover and profitability down in 2025 for Prosiebensat. The German MediaForEurope-controlled group ended the year with an adjusted net profit of EUR 209 million, down from EUR 229 million in the previous year, and an adjusted gross operating margin (EBITDA) down 28% to EUR 403 million on revenues of EUR 3.675 billion, down 6% on 2024, 'in line with guidance', -2% at organic level.
"We are progressively transforming Prosiebensat from a diversified group into a specialised entertainment operator with a strong presence throughout the German-speaking region," is CEO Marco Giordani's comment on 2025. "We are charting the right course with a clear focus on the future: with strong local and live content, a consistent multiplatform strategy, broader monetisation and even more systematic cash flow management. At the same time, we are making targeted investments in growth areas such as technology and artificial intelligence to further strengthen our organisation."
Accounts in detail
The revenue trend, which was adversely affected by the deconsolidation of Verivox from the second quarter onwards, was adversely affected by the 8% drop in advertising revenue in entertainment, particularly television.
On the other hand, the sharp decline in EBITDA was due to the drop in revenue, as well as adjustments of EUR 161 million (EUR 45 million in 2024) related to the reorganisation of the group and the deconsolidation of Verivox. Adjusted operating cash flows fell by 20% to EUR 228 million. Net debt was reduced to 1.34 billion at the end of 2025 (1.512 billion in 2024) for a debt ratio of 3.3, thus in the target range indicated by the company.
The board of directors will propose the distribution of a dividend of EUR 0.05, in line with what was paid last year.
