Recovery of unused goods and collaboration with ETS organisations in the spirit of the circular economy
Giorgio Busnelli, Country Manager for Amazon Italia: “Through Amazon Dona, over 600,000 products have been distributed and more than 35,000 families have been reached since 2025”
The logistics centre in Castel San Giovanni is dedicated to the recovery of unused goods. The collaboration, through Fondazione Valore, involves around 1,400 third-sector organisations. A programme which, beyond its economic value – 8 million – aims to provide a targeted response to the needs of those in difficulty. Giorgio Busnelli, country manager for Amazon Italia, outlines the Amazon Dona project.
What sort of donations has Amazon set up under the Gadda Act?
Under the Gadda Act, we have launched a donation programme which, by salvaging products that are still in perfect condition but can no longer be sold (such as items with damaged packaging or incomplete multipacks), aims to support communities by promoting an increasingly circular economy. The programme includes household and personal care items, toys, baby products and school supplies, as well as surplus food.
Have you quantified the direct and indirect impact of the donations?
Through this programme and in collaboration with our sales partners, we have distributed over 600,000 products worth more than 8 million since 2025. This effort has supported more than 35,000 families in vulnerable circumstances through a network of over 1,400 Ets across the country.
