The iPhone Duo hasn’t been released in Italia yet, but it’s already a meme on social media
From the clamshell design to the new features: this is how creators are poking fun at the first foldable iPhone
by Jader Liberatore
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Dozens of parodies dedicated to Apple’s new smartphone have already appeared on social media. Almost immediately after its launch on 9 September, Apple’s first foldable iPhone became the target of various content creators from all over the world, who have made it the star of numerous memes flooding social media, offering an ironic take on its features, particularly using its book-like opening mechanism as the starting point for gags, unlikely uses and features that, of course, do not exist. In other words, the iPhone Duo will officially launch on 23 October, but in the meantime, at least virtually, it has already fallen into the hands of content creators.
On the other hand, the new model offers plenty of inspiration for creating potentially viral content, as it represents one of the most significant transformations in the history of Apple-branded phones: when closed, it features a 5.4-inch external display; when opened, it offers a 7.6-inch screen – the largest ever fitted to an iPhone. Furthermore, Apple has redesigned the iOS 27 operating system to better support the foldable format, allowing, for example, multiple apps to be used simultaneously on a single screen – almost as if it were a mini tablet that fits in your pocket.
And much like the phenomenon surrounding the anticipation for the launch of GTA VI – with new videos, covers and customised, themed images based on the Rockstar Games title popping up online every day – iPhone Duo has instantly become a new playground on social media.
Davide Damiani, a well-known presenter on Radio Deejay, jokes about how he imagines answering a call on an iPhone Duo – which, because of the way it opens, has been compared to a MacBook. The sketch shared by @thecerebros on TikTok is similar.
@davidedamiani88 Today on this profile, we’re talking about technology 📲 #iPhoneDuo #iPhone18 #pov #comedy #apple ♬ original audio - davidedamiani
