Confcommercio estimates

Turnover of 3.2 billion for the summer sales

Felloni: ‘They’re a practical solution, but also an invitation to shop more wisely: fewer single-use products, greater awareness, and longer-lasting items’

Inizio saldi estivi    (Imagoeconomica)

1' min read

Translated by AI
Versione italiana

1' min read

Translated by AI
Versione italiana

The summer sales barometer points to stability. This year, the end-of-season sales are set to generate a turnover of 3.2 billion euros, with an average spend per household of 201 euros; per capita spending will be 91 euros, whilst 16.1 million households are expected to take part in the shopping spree. These figures come from forecasts drawn up by Confcommercio’s Research Department ahead of tomorrow’s start. They are in line with those for 2025, with a slight reduction of a couple of euros in the household budget.

““With the start of the summer sales, consumer interest remains high in an event that represents a great opportunity to shop more carefully, find quality garments at great prices and get the most out of your purchases,” said Giulio Felloni, president of Federazione Moda Italia-Confcommercio. The sales are certainly a time for bargains, but also an invitation to shop more wisely: fewer disposable items, greater awareness, and longer-lasting products. Shopping in fashion boutiques means being able to rely on a wide selection, expert advice and transparency, as well as supporting local businesses and the economic fabric of our communities. It is a way of combining savings, style and responsibility, rewarding a more mindful and sustainable approach to consumption.”

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Among other things, Confcommercio highlights the various initiatives promoted throughout the country by Federazione Moda Italia, such as: ‘Clear and Safe Sales’, ‘Transparent Sales’ and ‘Peace of Mind Sales’.

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