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Young students at the restaurant: important reviews and online menus

Survey on the behaviour and choices of young people eating out by TheFork and thefaculty: growing attention to inclusive menus that take into account dietary habits, intolerances and religion

2' min read

2' min read

44% of 18-22 year olds go out to eat at a restaurant more than once a month and 63% choose to try a particular restaurant on the recommendation of friends and relatives, thus relying on word of mouth from people close to them.

This is what emerges from the survey, carried out byTheFork, and thefaculty, a national university orientation tool, on the habits of young people related to the world of catering, when returning to school and university.

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Reviews and ratings of the venue are also crucial in the young people's decision: for 74% an average positive rating (4.5 and up and between 8.5 and 10), or a good review (76%) count more, for example, than the possibility of a discount (39%).

Indispensable, on the other hand, for 35% of the respondents, is the possibility of consulting the menu online, preferably enriched with photos of the individual dishes (18%).

The most popular type of restaurant among young people seems to be the pizzeria (78%), followed by trattorias (60%) and sushi restaurants (55%). Down the podium we find hamburgers and steak-houses (43%), ethnic restaurants (28%), increasingly in vogue, and fish restaurants (24%).

Starred restaurants do not seem to be particularly popular among young people: for the majority of respondents (44%), they are out of their budget, while 28% are not interested in trying them.

In terms of budget, therefore, the average expenditure of young people is b>between 20 and 30 euros per person (63%), with 21% seeking to spend even less than 20 and only 14% claiming to spend more than 30 euros.

There is also a growing attention among young people towards the inclusiveness of the gastronomic offer: for almost 40% of them, the presence of inclusive alternatives of all restrictions and food choices is a very important or fundamental element.

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