OpenAI launches SearchGPT and challenges Google on search
The Mountain View giant's shares are suffering. But undermining Big G's leadership will be a tough task
3' min read
Key points
3' min read
OpenAI announced that it is launching SearchGPT, a search engine based on its artificial intelligence (i.e. ChatGPT) with real-time access to information from the Internet. For now, the tool, which Sam Altman 's company describes as "a prototype for new search functionalities, which harnesses the power of our artificial intelligence models to give you quick answers with clear and relevant sources" is not accessible, or perhaps only to a very limited number of users. But on the site there is a form to subscribe to the waiting list.
The timing and manner of the actual launch are not known, but this move is certainly the most important gauntlet in recent years against Google, which with Google Search dominates the online search market with percentages that leave only crumbs to its rivals.
Limited number of users
.SearchGPT will reportedly be available in browsers like any other search engine. And OpenAI announced that users will see answers to their queries with inline attribution to news creators and publishers, including the growing number of media companies that have entered into licensing agreements with the start-up in recent months. SearchGPT will also allow users to ask follow-up questions without losing the context of the original query.
As mentioned, the timing for the actual launch of SearchGPT is unknown, but the San Francisco start-up said that it will initially be available to users who sign up for the waiting list.
Research is the new frontier of AI
.With the launch of ChatGPT in late 2022, OpenAI triggered the rush of generative artificial intelligence, making it consumer and immediately available to billions of users. A move that forced Big Tech companies to respond, with Google and Microsoft (OpenAI supporters) accelerating their plans, trying to bring GenAI into the search world immediately.


