L’edizione 2025 ospita 1.300 aziende da 58 Paesi e il Rapporto in collaborazione con Assalco certifica che nel nostro Paese ci sono 65 milioni di animali d’affezione e che il 96% dei proprietari li considera parte della famiglia

The 2025 edition hosts 1,300 companies from 58 countries and the Report in cooperation with Assalco certifies that there are 65 million pets in our country and that 96% of pet owners consider them part of the family.

Double record at Zoomark for exhibitors and pets in Italy

Pet care market runs faster than FMCG

Continuous innovation for pet well-being: the Purina story

Arcaplanet bets on MyPetClinic and Happy Friends hospitals, Ca' Zampa is among the leaders in Italy with 50 facilities

Growing range of clinics and specialised medical services

The Ivass survey reveals a wide range of pet policies, with cover for veterinary expenses, liability and travel assistance.

Pet insurance policies: detailed analysis of the offer in Italy

Pet therapy helps treat (also) eating disorders

L’edizione 2025 di Zoomark ospita 1.300 aziende da 58 Paesi. In Italia il segmento batte per dinamismo il largo consumo mentre cresce l’offerta di servizi specializzati

The 2025 edition of Zoomark hosts 1,300 companies from 58 countries. In Italy, the segment beats FMCG for dynamism while the offer of specialised services grows

Dossier

The race of the pet economy

Double record at Zoomark for exhibitors and pets in Italy

Pet care market runs faster than FMCG

Continuous innovation for pet well-being: the Purina story

Growing range of clinics and specialised medical services

Pet insurance policies: detailed analysis of the offer in Italy

Pet therapy helps treat (also) eating disorders

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