Catering Day

Italian restaurants with table service are growing much faster than average in the world

According to Deloitte, the 'full service restaurant' business has increased by 5% in two years and the share of tricolour cuisine is worth 19% of the total: a lever to promote 'Made in Italy' together with Unesco recognition

by Maria Teresa Manuelli

Quest’anno il tema centrale della Giornata della Ristorazione è il riso

4' min read

Translated by AI
Versione italiana

4' min read

Translated by AI
Versione italiana

16 May marks Restaurant Day, from this year recognised also by law. At the centre of tables and events will be the valorisation of Italian rice and, according toFipe-Confcommercio, 10 thousand restaurants in Italia and about a thousand abroad will take part. But in the week that has just gone by there has also been much talk about catering among the pavilions of TuttoFood in Milan.

In fact, the international food fair aims to be not only a meeting point for buyers from all over the world, but also an observatory on the evolution of catering and hosted the first International Forum of the Italian Cuisine after Unesco recognition. Experts, university professors, politicians, chefs and journalists debated in - as the organisers put it - "the first step towards talking, understanding and outlining new projects in Italia and around the world. A unique opportunity to observe, imagine and act all together, with the talents of cuisine, entrepreneurship and industry'.

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Resilient Market

For the occasion Deloitte previewed some data from its Foodservice Market Monitor 2026, namely restaurants with table service (full service restaurant), quick service restaurant chains (quick service restaurant), street food, bars and cafeterias. The picture is one of a steadily growing sector worldwide, approaching a value of EUR 2.98 trillion in 2025.

Italia is confirmed as one of the main markets: seventh globally in terms of overall value, with a sector turnover that in 2025 reached EUR 84 billion (+1%) and steadily exceeded pre-pandemic levels. An unexpected achievement for a sector that Covid had hit harder than others.

From trattorias to fine dining

But the most relevant data on a strategic level comes from the analysis of Italian cuisine in the world: restaurants offering Italian dishes - in table service and fine dining formats - are worth EUR 253 billion, or 19% of the entire global full-service market, with growth of 0.8% in the last year and more than five in the last two, outperforming the segment globally (-0.1% in 2025 and +0.8% in the last five).

"A position of strength," emphasises Tommaso Nastasi, senior partner and strategy and value creation leader at Deloitte, "that has direct implications for the entire food supply chain. If almost one fifth of the world's table-service restaurants offer Italian cuisine, every dish served abroad is a potential driver of demand for pasta, oil, cheese, cured meats and wines. The challenge is to transform this visibility into a system: coordinating production, distribution and catering to preside over international markets in a structured rather than fragmented manner'.

On a more general level, considering all types of out-of-home consumption, the world average growth stops at +2.2%, but Europe accelerates with +6% compared to the previous year. For the coming years, projections indicate North America and Asia-Pacific as the areas of strongest expansion, driven by the quick service restaurant and street food models.

Fragmentation and chains

On the domestic market, Deloitte points to strong fragmentation -family management is still dominant - but chains are gaining ground: their share has risen from 8% in 2019 to 11% today (much lower than in the rest of the world where they are over a third of the total). This is also positive news for Italian food companies

"Partnerships with structured insignia allow suppliers not only to streamline commercial efforts and optimise the cost of service," says Nastasi, "but also to engage in co-development initiatives, offering more customised propositions and ultimately generating more value across the ecosystem. In practice, working with a chain allows suppliers to better plan volumes, logistics and product development.

Delivery, take-away and packaging levers

Operationally, the growth of out-of-home is redesigning not only menus, but the architecture of venues themselves: 41% of operators are redesigning spaces to integrate delivery and takeaway management. 74% are introducing automation technologies. And packaging has established itself as an independent commercial lever: 53% of consumers, according to Deloitte, are willing to pay a premium for quality packaging.

The human resources node

The Restworld Observatory - a platform specialising in recruiting for the catering industry - analysed 4,919 job positions in the sector with declared payroll, published between April 2024 and March 2026. It emerged that the average equivalent net salary is 1,731 euros per month over twelve months, with an annual growth of 3%, one percentage point above the increases envisaged by the Ccnl Turismo e Pubblici Esercizi (National Collective Labour Agreement for Tourism and Public Establishments). The North-South gap turns out to be smaller than expected: 82 euros per month, or 4.7%. Ten per cent of the positions exceed 2,250 euro net per month, and the top profiles - kitchen managers in starred hotels and restaurants - reach salaries of between 63,000 and 69,000 euro gross per year.

The Observatory's data is part of the long-running debate on the difficulty in finding employees for the sector: according to the recent Fipe 2026 Catering Report (on 2025 data): employees have fallen to just over one million, a drop of 10.3% in one year, or 114,338 jobs lost. One in two job searches are problematic and it takes an average of five months to find a cook. The vacancy rate in the restaurant industry is 4.8% (Istat), almost double the Eurozone average of 2.5% (Eurostat).

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