Here is where to discover the purple spectacle of lavender

The beginning of summer is a particularly magical time to visit the Alessandria and Monferrato areas. It is in this period, in fact, that the fields in the area are coloured in a thousand shades of purple, thanks to the flowering of the lavender: a fragrant spectacle that offers a unique and scenic view. There is time until the end of July, when the lavender is then cut, the flowering expanses can be a wonderful thematic fil rouge to explore this area, easily reached in an hour's drive from Turin, Milan and Genoa. The lavender fields can be the occasion for an open-air excursion to discover the villages in the area, guardians of small architectural beauties and capable of taking those who visit them back in time. Here, lavender has in recent years assumed an increasingly important role in the agricultural economy, with companies processing its flowers to create oils, perfumes and beauty products. Here are seven farms where you can immerse yourself in the lavender fields of Alessandria and Monferrato